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How To Start Selling Health Insurance As An Agent

 

In order to start selling health insurance, you must be either a health insurance agent (works for a single health insurance company), or a health insurance broker (representing several companies). These people are trained insurance professionals who assist people in enrolling them in a health insurance plan.

Here’s what you need to know about being a Health insurance Agent/Broker:

  • You must be licensed in their respective states and have signed documents about agreements to sell Marketplace health plans.
  • You get payments in a form of commission by selling plans offered by the insurance companies

 

Find out your state’s licensing requirements and take a licensure exam, this would be the start of your career as a health insurance agent. Once that is done you can start by enrolling under an agent or a broker, study the product and find leads. Here’s a simple guide on what to prepare when you’re starting to sell health insurance: 

  1. Dress professionally
  2. Be organized and confident (Prepare an opening and a closing)
  3. Empathize and Find Common Ground
  4. Ask questions 
  5. Listen and know when to answer (Be careful with your words)
  6. Be sincere at the same time enthusiastic
  7. Evaluate your performance after and check in what area can you improve
  8. Don’t forget to follow-up your clients

 

A good sales pitch is a must if you want to know how to start selling health insurance. Here’s a guide on how to make your pitch:

  1. Get your prospect’s attention with a strong opening sentence – Must tackle the needs of the person and why they need insurance. 
  2. Address their concerns – Majority of insurance customers have common questions, and these are usually their concerns. It includes the premium amount, coverage, and even claims. 
  3. Show the benefits of the policy you are offering – It may include pricing, special offer, buying process, and claims settlement. 
  4. USP: Let them know why you are different from other competitors

 

For more information click this link to contract with BenaVest today: https://www.insureuniversity.com/contracting/

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